top of page
Paper Craft

Victory Rolls

The Victory Rolls hairstyle is a classic iconic look that has transcended time and continues to captivate vintage fashion enthusiasts today.

Characterized by its voluminous, rolled-up curls framing the face, Victory Rolls are a symbol of style, empowerment, and resilience. To truly appreciate this timeless hairstyle, we must delve into its fascinating history, tracing its origins, evolution, and enduring popularity.

The Birth of Victory Rolls

The Victory Rolls hairstyle emerged during the 1940s, a pivotal period in history marked by World War II. While women played crucial roles on the home front and in various industries, they also sought ways to express their patriotism and individuality. Hairstyles became a canvas for self-expression, and Victory Rolls were born.

The name "Victory Rolls" itself is rooted in the era's zeitgeist. The term "victory" was often associated with the Allied forces' triumphs during the war, and the hairstyle embodied a sense of optimism and resilience during those challenging times.

Creating the Perfect Rolls

Victory Rolls are defined by their distinct pincurls sets meticulously rolled and positioned to frame the face. Achieving this iconic look requires skill and precision, which women back then mastered with practice.The process involved sectioning off the hair, backcombing for volume, and using bobby pins and hairpins to secure the rolls in place. This approach resulted in a polished, feminine hairstyle that exuded confidence.

Cultural Influence

The popularity of Victory Rolls extended far beyond wartime utility. Hollywood actresses like Rita Hayworth and Betty Grable popularized the style, making it a glamorous choice for both on-screen and off-screen appearances. The hairstyle was also adopted by pin-up models like Dita Von Teese adding a touch of sensuality to its appeal.

The Influence of Music

The world of music also played a significant role in spreading the popularity of Victory Rolls. Iconic artists like Billie Holiday and the Andrews Sisters often sported this stylish look, which further solidified its place in pop culture. The hairstyle seamlessly blended into the jazz and swing scenes, reflecting the rhythm and vibrancy of the era.

Resurgence and Modern Interpretations

While the heyday of Victory Rolls may have passed, their legacy endures. The hairstyle experienced a resurgence in popularity during the 1980s and '90s, thanks to the revival of vintage fashion. Contemporary stars like Katy Perry, Rhianna and Lady Gaga have reintroduced Victory Rolls to a new generation, showcasing its timelessness and adaptability.

In recent years, Victory Rolls have seen modern interpretations. Women continue to incorporate this classic style into their wedding looks or special event parties proving that it transcends time and remains a symbol of strength and femininity.


The history of the Victory Rolls hairstyle is a testament to the enduring power of fashion and self-expression. Born out of a turbulent period in history, it has become a symbol of resilience, elegance, and individuality. From its roots in the 1940s to its resurgence in the modern era, Victory Rolls continue to inspire and captivate, reminding us that style is, indeed, timeless.


Lisa Fiorentino Blog

Recent Posts


Search By Tags

Social Links

  • Instagram
  • TikTok
  • Facebook Basic Square
  • Twitter Basic Square
bottom of page